Marketing

1. Stop Undermining Your Article Submissions! — 25.08.05 — Article Marketing
   Your web site plays an integral role in your article submission strategy. If it isn't up to par, your article submission projects won't produce much in the way of results. To support your efforts in writing and submitting articles, you need a solid workhorse, which is the job of ... »
   
    
2. Fueling The Ideal - Marketing With Articles — 25.08.05 — Internet Marketing
   It's that time of year again ... pages of backpacks, notebooks and back-to-school clothing fill every circular that hits your mailbox. And you're off to the races ... the races being the mall, plus every other store in between. You're in the same spot you were last year this time, ... »
   
    
3. Press Releases Can Increase Search Engine Positioning — 10.02.04 — Search Engine Optimization
   by Karon Thackston © 2004 http://www.copywritingcourse.com When you write a press release, what is your ultimate goal? No doubt, getting the information to as many publications and on as many Web sites as possible. The focus lies in moving outward… taking the press release to as ... »
   
    
4. Rising Above The SEO Reputation — 08.02.04 — Search Engine Optimization
   How many times have you seen an article referring to SEO (search engine optimization) as a "Black Art" or "underhanded", "manipulative", "sleazy", "deceptive", "sneaky" etc. I could go on and on but you get my drift. The thing is - our industry has a pitiful reputation which is being ... »
   
    
5. SEO Copywriting - In the Wake of the “Florida” Update — 16.01.04 — Search Engine Optimization
   After Google’s most recent update, those in the search engine optimization (SEO) field seem to be standing at attention. As sites that have held long-standing positions in the top 10 flounder and bob around in the search results like a fishing cork in a pond, many are scrambling for ... »
   
    
6. Copywriting Tips for Sales-generating Brochures — 16.12.03 — Copywriting
   by Karon Thackston © 2003 http://www.copywritingcourse.com Brochures have held an important place in marketing plans for longer than most of us can remember. There is no doubt that they have the ability to generate sales and increase revenues. Why then do so many of them fail? ... »
   
    
7. Improve Search Engine Ranking with Correct Keyword Density — 11.12.03 — Search Engine Optimization
   If you are serious about improving search engine rankings, you need to check the keyword density of your web site. In order to do this you must integrate proper keyword phrases within your meta tags and web copy. What is keyword density? This is the ratio of a keyword or keyphrase to ... »
   
    
8. Search Engine Ranking Confessions — 11.12.03 — Search Engine Optimization
   Heres a question I get at least once every week... "Search engine ranking. How important is it really?" Well, if you can never seem to find your web site through search engines, you may think it could be keeping you from success. Not true. Today Id like to make a few confessions about ... »
   
    
9. Selecting an SEO Provider, Search Engine Strategies 2001 Conference, Part 2 — 10.12.03 — Search Engine Optimization
   Finally, Robin Nobles of the Academy of Web Specialists gave an overview of SEO services from several different focuses: fee structures, guarantees, ownership of pages, and more. Highlights of a portion of her presentation follow. Fee Structures Basically, there are no typical fee ... »
   
    
10. Looking For Answers In All The Wrong Places? — 08.12.03 — Internet Marketing
    Looking around at our circumstances we may see only mountains of problems, debts piling up, fear, failure, and defeat at every corner. Maybe youve looked around and thought, wheres the answer, I need a new life? Heart To Heart! No one may be able to give you an easy answer for ... »
    
     
11. Which Ads Work and Which Ones Dont — 05.12.03 — Internet Marketing
    Someone (I really wish I could remember who) once said, "Half of all advertising money is wasted. The only problem is we cant figure out which half!" Its often true. Tracking your advertising is an excellent way to discover which ads work and which ones dont. There are ways of tracking ... »
    
     
12. Why Multi-Level Marketing Doesn’t Work — 01.12.03 — Marketing Basics
    It starts when that old friend comes along to say, he has just discovered the IDEAL home business opportunity. You aren’t seriously very interested but then you get caught up in his excitement. You spend $ 300 rather than $150 because you want the very best chance of success, and that ... »
    
     
13. Can I REALLY make money with affiliate programs and MLMs on the Internet — 01.12.03 — Affiliate Programs
    To respond with a short answer, YES. ABSOLUTELY! Here is a brief explanation of how to get started making money in the first 30 days. The first thing to do is document a simple starting plan on paper. KISS - "Keep it simple sweetheart!" or "Keep it simple stupid!" whichever the case ... »
    
     
14. Thatll Cost Ya... — 28.11.03 — Internet Marketing
    Ive made plenty of mistakes in my cyber-career. Heck, every successful entrepreneur makes mistakes along the way. The key is to recognize when you do, and then fix it right away. You can also do one better than that and avoid the mistakes altogether -- if you know what to watch out for. ... »
    
     
15. Step-by-Step to Your Own Profitable Web Business — 28.11.03 — Internet Marketing
    Ive been writing about Internet marketing for so long now (over 4 years) that I sometimes forget to write for newer web business owners - the folks who are still in the start-up period of their online ventures. Yes, contrary to what some "experts" will tell you, there is still plenty of ... »
    
     
16. LET YOUR MISTAKES IMPROVE YOUR MARKETING AND YOUR PROFITS — 28.11.03 — Marketing Basics
    Have you ever sent out a sales letter and received little or no response, or put up a web site and found hardly anyone visiting it. Have you worked hard on an article only to find that few people read it and even fewer contacted you as a result? Lets be honest; everyone makes ... »
    
     
17. A One-Minute Marketing Plan? — 27.11.03 — Marketing Basics
    Whether youre planning a new site, or your site is already up and running, heres some inside information you need to know... Web surfing is a fast-paced sport. Some surfers (including myself) can hit 10-20 sites in a ten minute span. Yikes! That leaves each site about a minute (and ... »
    
     
18. Internet Privacy: Opting Out — 24.11.03 — Internet Marketing
    ezines Europeans sometimes seem to be much more ethical than Americans (and I am an American; well, a Californian, a state which, like Texas, sometimes views itself as a separate country), at least when it comes to privacy. This higher standard of ethics is leading to some serious ... »
    
     
19. Ezine Tips: Its In The Title — 24.11.03 — Article Marketing
    If you are anything like me, then you subscribe to dozens or even hundreds of ezines. Personally, I get about twenty each day, and I just dont have time to read them all. So I do what most people do - I scan the subject lines and see if anything interesting turns up. If the subject looks ... »
    
     
20. Ezine Tips: Format And Structure — 24.11.03 — Article Marketing
    So youve decided to create an ezine! Congratulations. This is an excellent decision which will increase the odds that people will return to your website often (depending upon your publication schedule). Another very real (and often overlooked) benefit to running your own ezine is you get ... »